Redesigning the Stop Sign

Add a burst. Make it pop. Bump up the logo. Guaranteed parts of the design process. This is a funny video.

Fashion faux pas? Seriously, people…

A headline in AdAge caught the eye today. Dunkin’ Donuts pulled an ad with Rachel Ray in it because her scarf was criticized by conservative bloggers for being reminiscent of traditional jihad garb. Regardless of political affiliations, this is ridiculous. The scarf does look silly and misplaced, but it’s just a scarf. If you have a few minutes to spare, read the comments. So funny…

If I don my little green military cap today, what message will I be sending? Support our troops – or Fidel Castro?

Fairy tale gone bad

Once upon a time, there was a firm that wooed a potential, beautiful client. The firm presented said fair client with gifts, like concepts, logos and taglines, that could be theirs with two simple words, “I do.” Well, the client wanted more than the firm could give. Discounted rates. More spec work. And no clear idea as to where the relationship stood.

This is a nightmare. The quickest way to wake up from it is to click your heels, drop the deal, and cut your losses. Don’t do free consulting, even when you want to show a client how much you know and how much you can help. They’ll take it and run.

Taking time to qualify potential clients in terms of agreements on costs, expectations, and commitment to the relationship, may mean you say no to more work than not. It’ll save you from having to kiss frogs.

This little nugget of a post was inspired by Eric Webber’s article in today’s Advertising Age Daily e-newsletter. Informative. Encouraging. We’ve all been there. If you haven’t, shoot us a post, so we can all learn from your infinite wisdom.

Jobby Job

Ever gone in for an interview, been seduced by the awesome job description and fun-filled work atmosphere, only to notice a week into it, you’re taking sandwich orders for co-workers (and everyone’s about to throw themselves through a window)? No, of course, not! PRFuel’s recent e-newsletter, “Getting Jobbed” provides insight and recommendations on what to do when your job turns out to not be the one you applied for. Bottom line: speak up, set terms in writing, and if they’re not met, leave.

If you want to add another weekly e-newsletter to ignore in your in-box, sign up for PR Fuel. It’s worth the read.